Actually, it does make sense from a business standpoint.. There are tens of thousands of Chargers/Challengers/Durango's/Jeeps/TRX's with the Hellcat powertrain, and prob 20X more that can benefit from a crate motor swap. So they going after that market.. Our muscle cars are limited numbers and nice for advertising purposes, but that's it. And the chance of Dynacorn making a 67 Coronet R/T body are slim to none. And to be honest, MP hasn't made a part of their own for decades. Camshafts were just re-numbered Comp grinds, crate motors were done by Barton, and misc parts supplied by other mfgrs.

If there is any consolation, in 30yrs, the Hellcat/Demon section will be just 3 pages at the back of the catalog.. The front part will be all performance batteries and higher output electric motors...